Paris Saint-Germain (PSG) and Gorillas have announced a multi-year partnership agreement which will see the on-demand groceries and fast delivery service become the French club’s Grocery and Delivery Partner.
As the fastest growing
players in their respective field, Paris Saint-Germain and Gorillas have a
strong brand synergy and a common ambition to offer the best experience to
their fans and to their communities around the world.
Through this first global
sport sponsorship, Gorillas plans to strengthen its footprint in Europe and to
benefit from Paris Saint-Germain’s multi-million fan base across leading
platforms.
The Gorillas brand will be
present at the Parc des Princes all year round, and they will offer engaging
content with a roster of world-class sports talent and unique experiences to
its communities.
Marc Armstrong, Chief
Partnerships Officer at Paris Saint-Germain, announced: “We are delighted to
welcome Gorillas to the Paris Saint-Germain partner family.
“Both of our respective
brands have developed a strong lifestyle footprint with the aim of positively
impacting the experiences of our communities and audiences.
“We are looking forward to
working closely with Gorillas and innovating together at a fast pace.”
Ugur Samut, Co-founder and
Chairman of the Board at Gorillas, added: “It is a great honour for our first
global sport sponsorship to support one of the most successful football teams
in Europe with whom we share many key values such
as boldness, authenticity and team spirit.
“Gorillas’ brand DNA is at the intersection of
sport and lifestyle, making this partnership with a true love brand like Paris
Saint-Germain an incredible fit.”
Credit: fcbusiness
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