Sunday Dare, Minister of Youth and Sports Development, |
It was an epic day of warm
feelings, gratitude and commendations on Thursday in Lagos as the Minister of
Youth and Sports Development, Chief Sunday Akin Dare, paid a courtesy visit to
the headquarters of FrieslandCampina WAMCO Nigeria Plc, makers of Peak milk and
Official Brand Sponsors of the Nigerian Para Powerlifting Federation.
On hand to welcome the
Minister and his entourage to the premises of the diaries manufacturing giant was the top
management of the company led by the Managing Director, Mr. Ben Langat.
Langat while thanking the
Minister for his visit, reiterated the company’s support to the Nigeria
Para-Powerlifting Federation and clearly explained FrieslandCampina WAMCO’s
purpose as a company to reach for peak goals by enhancing capacity with the
belief that every Nigerian has the right to reach their peak.
“By empowering our
Unstoppable Para-powerlifters, the Peak brand is enabling Nigerians to reach
for their peak. We designed the ‘Unstoppable Campaign’ to tell the story of
this remarkable set of people who have continued to break new grounds in spite
of their physical limitations. Peak has touched the lives of many Nigerians
with this campaign. It has become so powerful and is receiving very positive
testimonials from all stakeholders,” Langat said.
Peak Milk also used the
occasion to reward three distinguished winners of its recent Unstoppable Humans
of Change campaign.
Elated by Peak’s massive
support for sports development and excellence, especially with the Nigerian Para
Powerlifting team, the Sports Minister, Chief Dare, who took time off the
ongoing National Sports Festival in Asaba to keep a date with the company,
commended Peak as a top brand in the annals of sports sponsorship in Nigeria.
“This giant stride of
sponsorship investment in Nigerian sports with improved support to the Nigerian
Para Powerlifting Federation and the Nigeria Football Federation is worthy of
note, highly commendable and cannot be overemphasized, you have been a front
burner in encouraging our sportsmen and women to do their utmost best to reach
their peak,” Dare said.
The Para Powerlifting Team
led by the President of the federation, Chiemeka Charles Ezenwame and the
captain of the para powerlifting team, Folasade Oluwafemiayo graced the
occasion with other board members and athletes.
In February 2019 as part of
its brand support for the para-powerlifters, Peak Milk donated an International
Paralympic Committee-approved mobility bus seating 12 people and 15 wheelchairs. The bus which was recently refurbished is equipped with automated lifts
and other features to ensure convenience and the safety of athletes.
Also in 2018, Peak Milk
renovated the powerlifting gym at the National Stadium, Lagos and provided
world-class training equipment with full wheelchair accessibility. The brand also
donated 15 sport wheelchairs to the athletes and sponsored the
para-powerlifters to the 9th Fazza Championship in Dubai, UAE in 2018, where
they won four gold medals.
The athletes have been
constantly nourished with monthly supplies of Peak Milk since December 2016
till date.
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